{"id":583,"date":"2025-04-22T04:45:45","date_gmt":"2025-04-22T04:45:45","guid":{"rendered":"https:\/\/litespeed1.seltimil.com\/~startuplions\/turvamaksut-fi-service-launched-market-outlook-favorable\/"},"modified":"2025-08-18T07:01:49","modified_gmt":"2025-08-18T07:01:49","slug":"turvamaksut-fi-service-launched-market-outlook-favorable","status":"publish","type":"post","link":"https:\/\/startuplions.fi\/en\/turvamaksut-fi-service-launched-market-outlook-favorable\/","title":{"rendered":"Turvamaksut.fi service launched \u2013 market outlook favorable"},"content":{"rendered":"\n<p>Turvamaksut.fi on solminut yhteisty\u00f6sopimuksen tunnetun alustakauppapaikan kanssa ja lanseeraus on l\u00e4hiviikkoina. N\u00e4kym\u00e4t ovat markkinoilla varsin lupaavat, sill\u00e4 kuluttajien vertaiskaupank\u00e4ynti on pitk\u00e4\u00e4n ollut kasvussa siit\u00e4kin huolimatta, ett\u00e4 riski huijatuksi tulemisesta nostaa kynnyst\u00e4 sek\u00e4 myyntiin ett\u00e4 ostamiseen. <\/p>\n\n<p>Thanks to the Turvamaksut.fi payment brokerage service, private individuals can trade with confidence, and platform marketplaces benefit from the service in meeting tax authorities&#8217; reporting requirements.<\/p>\n\n<p>The growth trend in the volume of money transfers between individuals is expected to accelerate further as ecological choices become more popular. The challenging economic situation is contributing to consumers&#8217; interest in the circular economy. Indeed, there is great potential in money transfers between consumers, and the service was built based on a clear need. This is evidenced by the fact that competitors have also entered the market.    <\/p>\n\n<h3 class=\"wp-block-heading\">Competitive advantage from your own development work<\/h3>\n\n<p><strong>Tuomas Hovi, the COO of Turvamaksut.fin<\/strong>, is confident in the success of the service in the market and lists its strengths as ease of use, competitive price, and speed of payment processing.<\/p>\n\n<p>\u201cUnlike our competitors, we did not take the service directly from an existing payment intermediary, but instead looked for suitable partners to be responsible for different aspects of the service. This allows us to offer a fast, easy-to-use and cost-effective service to our customers. For example, we are able to transfer the purchase amount to the seller on the same day the buyer has accepted the product, both on weekdays and weekends.\u201d<\/p>\n\n<p>\u201cOur earnings are based on commissions and basically every single transaction is profitable, as the volume increases the profitability of an individual transaction also improves. The trading volumes are large enough overall that even a small portion of this is already a really profitable business.\u201d Hovi continues. <\/p>\n\n<p>\u201cThe service will be openly available in the near future. A well-known large platform marketplace has signed a cooperation agreement and we already have high expectations for this. We are investing in acquiring new partners and after the launch the service will be freely available to consumers, whether they trade on Facebook&#8217;s Market Place or on some hobby site.\u201d<\/p>\n\n<h3 class=\"wp-block-heading\"><br\/>The scalability of the service creates opportunities for large volumes <\/h3>\n\n<p>According to Hovi, the payment brokerage service can be easily scaled beyond Finland&#8217;s borders.<\/p>\n\n<p>\u201cThe intention is to launch the service in Finland in the near future with our partner. After that, we will quickly head to the Swedish and Norwegian markets. We have received approval from the financial supervision for our operating model, so in other countries, minor formalities are sufficient to launch the service.\u201d<\/p>\n\n<p>Turvamaksut.fi is based on diverse expertise, from coding and sales to business management. Tuomas Hovi emphasizes the importance of this in refining the service in the future, and the team will be expanded.  <\/p>\n\n<p>\u201cThe development of the service continues and our team also sees other applications in the service idea, for example customized solutions for partners.\u201d <\/p>\n\n<p>The trend of trading moving to platform services increases opportunities for business growth. The regulation also requires reporting from trading platforms, as the tax authorities require reporting of transactions. Turvamaksut.fi offers a ready-made solution for the needs of trading platforms.  <\/p>\n\n<p><strong>Additional information<\/strong><\/p>\n\n<p>Tuomas Hovi, COO, Safe Payment Group, <a href=\"mailto:tuomas.hovi@safepaymentgroup.com\">tuomas.hovi@safepaymentgroup.com<\/a><\/p>\n\n<p>Johan Backas, Chairman of the Board, Safe Payment Group, <a href=\"mailto:johan.backas@startuplions.fi\">johan.backas@startuplions.fi<\/a> <\/p>\n","protected":false},"excerpt":{"rendered":"<p>Turvamaksut.fi on solminut yhteisty\u00f6sopimuksen tunnetun alustakauppapaikan kanssa ja lanseeraus on l\u00e4hiviikkoina. N\u00e4kym\u00e4t ovat markkinoilla varsin lupaavat, sill\u00e4 kuluttajien vertaiskaupank\u00e4ynti on pitk\u00e4\u00e4n ollut kasvussa siit\u00e4kin huolimatta, ett\u00e4 riski huijatuksi tulemisesta nostaa kynnyst\u00e4 sek\u00e4 myyntiin ett\u00e4 ostamiseen. Thanks to the Turvamaksut.fi payment brokerage service, private individuals can trade with confidence, and platform marketplaces benefit from the service [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":560,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[15],"tags":[],"class_list":["post-583","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news-from"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Turvamaksut.fi service launched \u2013 market outlook favorable - Startup Lions<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/startuplions.fi\/en\/turvamaksut-fi-service-launched-market-outlook-favorable\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Turvamaksut.fi service launched \u2013 market outlook favorable - Startup Lions\" \/>\n<meta property=\"og:description\" content=\"Turvamaksut.fi on solminut yhteisty\u00f6sopimuksen tunnetun alustakauppapaikan kanssa ja lanseeraus on l\u00e4hiviikkoina. 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