{"id":1246,"date":"2026-03-10T09:17:00","date_gmt":"2026-03-10T09:17:00","guid":{"rendered":"https:\/\/startuplions.fi\/varldens-forsta-godisspray-lanseras-pa-marknaden\/"},"modified":"2026-03-11T10:41:07","modified_gmt":"2026-03-11T10:41:07","slug":"varldens-forsta-godisspray-lanseras-pa-marknaden","status":"publish","type":"post","link":"https:\/\/startuplions.fi\/sv\/varldens-forsta-godisspray-lanseras-pa-marknaden\/","title":{"rendered":"V\u00e4rldens f\u00f6rsta godisspray lanseras p\u00e5 marknaden"},"content":{"rendered":"\n<p><em><strong>V\u00e5rt nya portf\u00f6ljbolag RCS Finland Oy lanserar en finsk matinnovation: godisprodukten RyeJoy som kombinerar finl\u00e4ndsk r\u00e5g med h\u00e4lsosamt godis. Produkten kommer att kunna provsmakas f\u00f6r f\u00f6rsta g\u00e5ngen i mars vid olika evenemang och i utvalda f\u00f6rs\u00e4ljningsst\u00e4llen, och den lanseras bredare i butikerna runt f\u00f6rsta maj. <\/strong><\/em><\/p>\n\n<p><\/p>\n\n<h2 class=\"wp-block-heading\">H\u00e4lsosam njutning fr\u00e5n Finland till v\u00e4rlden!<\/h2>\n\n<p>Den nya generationens r\u00e5ggodis <em><strong>RyeJoy<\/strong><\/em> \u00e4r redo att er\u00f6vra marknaden, b\u00e5de i Finland och internationellt. Denna innovativa produkt kombinerar den starka finl\u00e4ndska r\u00e5gtraditionen med en modern smakupplevelse och m\u00f6ter den v\u00e4xande efterfr\u00e5gan p\u00e5 h\u00e4lsosammare godsaker. <\/p>\n\n<p>F\u00f6retagets produktionskapacitet \u00e4r byggd f\u00f6r en internationell niv\u00e5, och produkterna innehar IFS-certifiering, vilket s\u00e4kerst\u00e4ller h\u00f6g kvalitet och livsmedelss\u00e4kerhet. Internationalisering st\u00e5r i fokus fr\u00e5n start: exportf\u00f6rhandlingar p\u00e5g\u00e5r f\u00f6rutom i Finland \u00e4ven i Schweiz, Spanien, Singapore, Malaysia och F\u00f6renade Arabemiraten. <\/p>\n\n<h2 class=\"wp-block-heading\">En ny sorts godsak f\u00f6ddes p\u00e5 sjukhuset<\/h2>\n\n<p>RyeJoys historia fick sin b\u00f6rjan p\u00e5 sjukhuset, d\u00e4r grundarna m\u00f6ttes under sin \u00e5terh\u00e4mtning efter operationer. Ur deras samtal f\u00f6ddes id\u00e9n om en ny sorts godsak som skulle f\u00f6rena finl\u00e4ndsk r\u00e5g med ansvarsfull njutning. Id\u00e9n utvecklades till en helt ny produktkategori: r\u00e5ggodis.  <\/p>\n\n<p>\u201d<em>Vi ville skapa n\u00e5got helt nytt av en finsk r\u00e5vara. Det har varit fantastiskt att se hur en id\u00e9 har vuxit till en riktig produkt och ett f\u00f6retag. <\/em>&#8221;, ber\u00e4ttar RyeJoys grundare och vd Toni Eurasto.<\/p>\n\n<h2 class=\"wp-block-heading\">Investerare och styrelsen st\u00f6der tillv\u00e4xten.<\/h2>\n\n<p>RyeJoy har \u00e4ven v\u00e4ckt intresse hos investerare. F\u00f6retagets tillv\u00e4xt st\u00f6ds av Startup Lions samt aff\u00e4rs\u00e4nglar, inklusive resebranschprofilen <strong>Rauno Posio<\/strong>. <\/p>\n\n<p>\u201d<em>Vi g\u00e5r igenom hundratals f\u00f6retag varje \u00e5r, och RyeJoy stack ut tydligt fr\u00e5n m\u00e4ngden. Dess unika koncept, starka historia och grundarnas passionerade engagemang skapar utm\u00e4rkta f\u00f6ruts\u00e4ttningar f\u00f6r framg\u00e5ng. <\/em>&#8221;, s\u00e4ger Startup Lions vd Petra Er\u00e4tuli.<\/p>\n\n<p>Styrelseordf\u00f6rande \u00e4r <strong>Jaakko Salminen<\/strong>, och styrelsemedlemmar \u00e4r <strong>Antti Villanen<\/strong>, <strong>Petra Er\u00e4tuli<\/strong> samt en av grundarna, Esa Jokela.<br\/> <br\/>F\u00f6r mer information:<\/p>\n\n<p><a href=\"http:\/\/xtgk1.mjt.lu\/lnk\/CAAACFS5mX0AAAAAAAAAAjovD08AAAABFBYAAAAAABLIdABprtuUg8zqZj9mS8qrfFBzXeHwdwASwH0\/2\/2O0eVms_t96rUMSxNG1FKQ\/aHR0cDovL3d3dy5yeWVqb3kuZmk\" target=\"_blank\" rel=\"noreferrer noopener\">www.ryejoy.fi<\/a><\/p>\n\n<p>Toni Eurasto, CEO, <a href=\"mailto:toni@ryejoy.fi\" target=\"_blank\" rel=\"noreferrer noopener\">toni@ryejoy.fi<\/a>, +358 45 656 7323 <\/p>\n\n<p>Petra Er\u00e4tuli, Styrelsemedlem, <a href=\"mailto:petra.eratuli@startuplions.fi\" target=\"_blank\" rel=\"noreferrer noopener\">petra.eratuli@startuplions.fi<\/a> +358400415945<\/p>\n\n<p>RCS Finland Oy, FO-nummer: 3498568-8<\/p>\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"576\" height=\"865\" src=\"https:\/\/startuplions.fi\/wp-content\/uploads\/2026\/03\/ruiskarkki.jpg\" alt=\"\" class=\"wp-image-1201\" srcset=\"https:\/\/startuplions.fi\/wp-content\/uploads\/2026\/03\/ruiskarkki.jpg 576w, https:\/\/startuplions.fi\/wp-content\/uploads\/2026\/03\/ruiskarkki-200x300.jpg 200w\" sizes=\"auto, (max-width: 576px) 100vw, 576px\" \/><\/figure>\n\n<p><em>Esa Jokela &amp; Toni Eurasto<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>V\u00e5rt nya portf\u00f6ljbolag RCS Finland Oy lanserar en finsk matinnovation: godisprodukten RyeJoy som kombinerar finl\u00e4ndsk r\u00e5g med h\u00e4lsosamt godis. <\/p>\n","protected":false},"author":1,"featured_media":1211,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[16],"tags":[],"class_list":["post-1246","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-aktuell"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - 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